Financial:

 

• Increasing Profitability.
• Increasing the group revenues.
• Rationalizing the production cost.
• Financing development projects with the lowest cost.

 

Customer:

 

• Provide quality corresponds to value.
• Innovate our products to satisfy the needs.
• Increasing brand awareness.
• Serve more customers.

 

Internal Business Processes:

 

• The existence of policies and procedures covering all departments.
• Achieving the governance principles.
• Protection from legal risks.
• Information support.

 

Learning and Growth:

 

•  Rational knowledge circulation.
•  Growth management.
•  Develop culture in support of the goals of change.
•  Providing performance excellence requirements.